Do you crave traffic like you would cold lemonade on a hot summer day? Do you think about your traffic stats and Google rankings more than eating, drinking or sleeping? Marketers become so addicted to traffic numbers that they forget about every other marketing strategy. They focus all of their time and attention on traffic and never see how they are driving their businesses down a long, winding road of slow destruction. Are you addicted to traffic? Take the quiz and find out! Answer these questions with 1 – 5 where… 1 = Never 2 = Once a day to 2 times a week 3 = 2-5 times a day 4 = More than 5 times a day 5 = …
Like many marketers, I value scientific data and the 5 step and 10 tips articles that offer valuable information. The web is an information superhighw ...
The facelift of Google Analytics in November came with mixed reviews. Personally, I resisted the change at first, because I couldn’t navigate an ...
Are you leveraging the profit potential of your blog posts? If you are simply writing content for your blog without any regard for optimization and re ...
Since cost effectiveness is one of the most appealing things about PPC ads, it may seem counterintuitive to hire a PPC management company. After all, why pay more for something you can do yourself? For the same reasons we hire anyone to d ...
We all know that we should be engaging in social bookmarking and social marketing for our online businesses in some way, but just as the over-abundance of marketing activities can be overwhelming, simply finding and identifying social bookm ...
Raise your hand if you get excited when you hear the words “Multivariate testing”? How about “A/B Split Testing”? Do these phrases ring true with excitement for you? Probably not. But do not worry, my guess is that ...
There’s the fine art of writing catchy, reader intriguing headlines. And then there’s the importance of SEO. Combining the two effectively is a little trickier and can mean the difference between success and failure… well it’s m ...
When you run a website you have lots of goals and these will vary from webmaster to webmaster. Maybe your sole intention is to promote your business, or maybe it’s to get clicks on adverts. Then again maybe it’s just to get the ...
It’s almost 2012! Break out the treadmills and uncork the champagne. It’s time for a new start, a fresh look and an elevated perspective for our lives and our businesses. I have never taken New Year’s Resolutions seriously and I u ...