All posts in Keyword Research

May 21, 2012, 6 Comments

This is a piggyback article that I’m posting on the heels of How to Get Links Without Trying to Get Links, so make sure to give it a read if you haven’t already. For me, the takeaway was this: What I mean is that by focusing on linking, sometimes we will unknowingly offer less-than-stellar content because our focus is off kilter. And I think our readers can smell it a mile away. What Jenna’s saying here is that we, as SEOs and webmasters, have become so entrenched in metrics and measurements and charts and mega-graphs that we seem to have lost sight of the fundamentals upon which the Web was built. Stellar content. For a Minute There, We Lost Ourselves …

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Competitive Analysis – Fun, Easy & Important

April 23, 2012, 1 Comment

Competitive analysis should be a fundamental part of any SEO campaign. It goes hand in hand with keyword research by allowing you to understand what w ...

Research

Why Keyword Research is Important in An SEO Campaign

January 26, 2012, 1 Comment

Why do people search online? What are they searching? Key questions that an SEO would consider while hosting a website for search engine optimization. ...

Keyword Effectiveness Index (KEI)

December 28, 2011, No comments

Choosing keywords for your web site is an important step in search engine optimization (SEO). One method often used to help choose keywords is to cons ...

  • Avoiding Common Mistakes in Keyword Research
    November 2, 2011, 1 Comment

    Researching keywords is a fine art and even people that have been doing it for years it can at times get confused as to the best way to implement their keywords strategy and their SEO. When it comes to planning a campaign the keyword resear ...

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