Like many marketers, I value scientific data and the 5 step and 10 tips articles that offer valuable information. The web is an information superhighway and virtually anything you could ever want is available on the internet. With so much content, how do you make your brand stand out? How can you offer a unique article, video or blog post when so much has already been said? This is probably the only time you will hear me say this, but put down your mouse and take a breather. It’s easy to get caught up in the scientific, “left-brained” way of doing things. We all want the exact formulas, proven tactics, and time-tested strategies to gain more traction on the internet …
Wondering how to get your followers to respond to your tweets? It may not be as hard as you think. With a few tweaks, you can increase your click-thro ...
When Facebook offered a glimpse at its new Timeline user interface back in September of 2011 during its fourth annual F8 Convention, many attendees we ...
Social networks for business are now essential for companies to stay competitive. As the use of the mobile Internet grows, people are online more than ...
We all know that we should be engaging in social bookmarking and social marketing for our online businesses in some way, but just as the over-abundance of marketing activities can be overwhelming, simply finding and identifying social bookm ...
News Flash…Facebook Answers Back to Google’s Newest Update with a Strategy of its Own. Did you think Facebook would just sit back and allow Google to use its authority however it pleases? Continuing from my last article, Why Google + Ma ...
Pinterest is a fairly new social networking tool that is attracting people of all types. At its core, Pinterest allows a person to organize clippings from the web, upload their own pictures or re-pin things that they find interesting. Each ...
While the title of this article doesn’t quite have the cadence of “lions and tigers and bears, oh my!”, I think it may be safe to say that for most website owners facing the cavalcade of options for properly marketing your ...
I’m not one to throw around the word “necessity” since I think marketers should make their own decisions as to how they want to run their campaigns, but it seems as if Google is starting to force our hands…or our campaigns that is. ...
If you have a LinkedIn company page, great! Below are a few tips on how to make it more professional. If you don’t have a LinkedIn page, then get on it and make one! The tips below will help get you create a LinkedIn page and utilize it t ...